I was just looking through my notes. You had mentioned how traffic driven to website platforms simply raise their page rankings, not yours. What is the difference between using any other website platform and WordPress ? Why wouldn't your blog article drive traffic to WP, just like all the other website platforms, and raise the WP page ranking? Also, is there a way to identify key words used in searches for a particular niche in my industry or would you simply guess the search keywords and type them into a search engine such as Google?

Hi surfvoucher and thanks so much for commenting – small businesses, in my opinion, have the best opportunity for maximizing exposure and traffic (both results of solid SEO) compared to any type of entity.

Small business implies that you have a niche – i.e. surf boards, or surfing.

That niche, however, happens to be huge online market.

The phrase "surf board" is searched over 300,000 times each month (looked it up real quick before commenting…)

One of the best ways to capitalize on Google is to write frequently about your topic – I always recommend at least once per day – and share both "how to" or "instructional" type content, but also share industry related news.

These are some ways that, if you stay with it and remain consistent, will catapult you (your site) to the top of the search resutls!

Hi Tracy – wow, I'm honored with your comments! Thank you so much and hope it helps your friend. I will be writing more content about SEO, so make sure you stay tuned.

Thanks again…

Looking forward to reading more of your posts! Will watch for them via Twitter.

-Tracy