Since Facebook released their new updated version of Facebook Fan Pages that includes the ability to create custom iFrame tabs out of standard HTML code, people have been wondering about running Google Adsense within these apps.
Because the new iFrame tabs for Pages allows you run javascript, the natural instinct would be to integrate Google Adsense into these apps.
However, the simple answer is that Google does not allow third party advertising applications to run on top of the Facebook platform.
Specifically, their terms of use reads:
You will not directly or indirectly transfer any data you receive from us, including user data or Facebook User IDs, to (or use such data in connection with) any ad network, ad exchange, data broker, or other advertising or monetization related toolset, even if a user consents to such transfer or use. By indirectly we mean you cannot, for example, transfer data to a third party who then transfers the data to an ad network. By any data we mean all data obtained through use of the Facebook API, including aggregate, anonymous or derivative data.
If you put Google Adsense on an iFrame app, which technically can be done and the ad would work fine, you’d be violating the terms of use with Facebook because Google Ads require data feedback from the platforms the ads run on.
This “transferring of data” for the purposes of an ad network is a violation and could result in your application, and your profile, being removed from Facebook.
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What data is being transferred from Facebook to Google when clicking on an Adsense link?
How is it any different to clicking on any other hyperlink?
Adsense is, in effect, a click tracking application.
So if what you are saying is true, then tracking scripts such as Google Analytics would be banned as well.
Hi Paul - that's unlikely since Facebook has FBML tags that call Urchin (Google Analytics) code.
It's probably for political reasons. There's dozen of CPA and other type as networks allowed on Facebook Apps listed, but interestingly, Google Adsense isn't listed. Hmmm... Lol