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Technology

VPS vs Shared Hosting: What’s the Difference?

Just three years ago, about 50 percent of small business owners did not have a website. Fortunately, we’ve seen digital adoption grow significantly since 2016 which has brought people like you to a big question… “What kind of web hosting service should I opt into?” For the uninitiated, a web host is a third party that houses […]

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Technology

Get The Clicks: Great Design And Marketing Strategies To Increase Your Website Traffic

There are four things that every business owner needs to survive: food, water, shelter, and website traffic. Creating a sleek and easy-to-use website is a great first step but now you need customers’ attention other than close friends and your parents. But how do you do drive web traffic? Read on to find out. 1. […]

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Technology

What Is Web Hosting and How Does It Work? A Complete Beginner’s Guide

Did you know that there are over 1.24 billion websites worldwide? Having an online presence is crucial to your business’ sustainability. You have probably seen the influx of bloggers in recent years and wondered how it all works out. Web hosting is an online service that allows you to publish your website on their servers. […]

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Technology

Marketing Support System: 10 Ways That Customer Service Can Back up Your Marketing Efforts

It’s no secret that customers are the lifeline for your business’s profit margins. You might be surprised to learn, though, just how intertwined it can be with your marketing campaign.  Investing in long-term marketing support is the only way your brand can reach a wide consumer audience. You want to take advantage of every opportunity […]

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Marketing

Four Mistakes You Should Never Make With Your Blog

Starting a blog is no easy feat. There are several moving parts happening at once, and it can become easy to get lost in different features, blog ideas, website design, and marketing. As a business owner, these early stages are critical.  During your planning stages, it’s important to avoid critical mistakes when it comes to […]

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Technology

Instagram Promotion: How to Blow Up Your Business On Instagram

Instagram is one of the most popular social media platforms today, with over 1 billion active users. This number is hard to ignore, which is why businesses flock to the platform hoping to build brand awareness and boost sales. Other brands are also competing for your customers’ attention. Standing out in the crowd is becoming […]

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Technology

An HVAC Business Plan: How to Market and Grow Your Company

Starting an HVAC business can be lucrative, but you’d better know what you’re doing if you want to succeed. Fortunately, this article can help give you a competitive edge in a competitive industry. This article takes a look at important tips for developing your HVAC business plan to maximize your efforts at reaching new customers. […]