Is Apple taking a play right out of Google’s playbook?
Rumor has it that the new 4G iPhone will be coming out as early as June – just a few months from now.
Another rumor has it that Apple will be breaking the “exclusivity” pact it has with AT&T in order to sell the iPhone with Verizon as well.
So what is Apple doing? In summary, they are moving toward 4G speed and expanding their customer base by opening up to other carriers with the iPhone.
Guess who has been leading the way with these types of business strategies since day one – Google!
Google has already announced the United State’s first ever 4G device powered by Android.
Also, by nature and design, Android was never restricted to only one carrier. This is also the difference between focusing on a “device” versus an “operating system” type approach.
Google diversified and expanded the Android market place by releasing their own Google phone – the Nexus One.
These initiatives are what puts Google at the forefront of the mobile revolution.
And it’s why we are seeing companies like Apple being left with taking plays straight from the Google playbook.