Google is expanding their efficiency of Android app purchases by AT&T adding “carrier billing”.
Carrier billing allows AT&T Android subscribers the ability to purchase apps from the Android market and have the purchase added to their AT&T bill.
Previously, people had to add a credit card to the Android market in order to purchase apps. Now, by allowing AT&T customers the ability have app purchases added to their monthly bill, Google is expecting a large increase in app purchases. And of course, AT&T will be getting a cut of the revenue as well I’m sure.
Nokio is experiencing success with its own Ovi store carrier billing. Nokia is claiming that app sales have increased by a factor of 10 since add carrier billing.
The only question now is, when will we see Apple bring carrier billing for iPhone and iPad apps?
via ArsTechnica