Twitter vs. Facebook in Search Volume
I’ve never thought to do this before, but I was sitting here wondering who gets more searches – Twitter or Facebook. Or to ask it another way – who is searched for more – Twitter or Facebook?
And then it occurred to me, like a bolt of lighting striking my brain, that all I needed to do was look at the comparison in Google Trends. So I header on over to Google Trends to see what I get. And boy, was I suprised!
Trying to make the comparison as easy and straight-forward as possible, I just put in “twitter, facebook” and then hit enter. The results would show me search volume for those 2 keywords. And here’s the graph that I got:
Are you as surprised as I was to see these results? I was expecting to see a closer match in search volume for some reason. Or maybe I just wasn’t sure exactly what I would find. But I certainly wasn’t expecting Facebook to be so exponentially higher in search volume.
After seeing the graph, I then wanted to see actual numbers. So I turned to my favorite keyword tool – Google Adwords Keyword Tool – to try to get some solid numbers and here’s the results:
So check that out! Search volume for Facebook is hundreds of millions more per than Twitter. I guess this makes sense, I just didn’t think there was that much of a disparity.
What do you think about the difference in search volume?
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