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Technology

Gmail Phone Calling Will Remain Free Through 2011

Great news for those who have been using Gmail’s phone calling capabilities; free calling has been extended through 2011. I think Google has always intended for this service to be free, just like every other product they launch (Adwords being the only exception of course), but they make it seem like they are holding back […]

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Business Mobile

A Local Business Marketing Strategy You Might Want To Consider

Google Places is something very few businesses either know about, or know how to utilize. The problem is mostly that local business owners are still in the “newspaper ad” mindset and fail to realize exactly how many people are surfing, browsing, and searching on the web. C’mon folks… the internet is where your customers are […]

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Business

Google Adwords Tip – How To Stop The Bleeding

I just finished talking with a client about his Google Adwords campaign. Of course I can’t use specifics here, but let me just say that he was hemorraging money out without generating sales. That’s a recipe for disaster for just about any business – except BP perhaps… The main reason he was getting killed in […]

Categories
Technology

Google Changes Ads to Purple Background

So have you noticed this yet? Google has changed the top sponsored results in the Google search results from a light yellow background to a purple background. Here’s what I’m talking about – notice the purple background in the top sponsored results in Google search: Why the change? Google has officially stated that the change […]

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Business News Technology

Yahoo Marries Google in Japan

Hold onto your mouse, and make sure your keyboard is stable! Yahoo announced today that it will use Google technology to power its Yahoo Japan search engine and ad delivery system. This was attempted before in the US until the government squashed Yahoo’s efforts because of fears over a search monopoly. But regulators in Japan […]

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YouTube

Google Adwords Search Funnel – A New Adwords Tracking Tool (Video)

Google Adwords Search Funnel – Tracking Adwords Conversions (Video) Google has just launched a new conversion tracking tool for the Google Adwords platform called The Search Funnel Report. The Search Funnel represents the path (clicks and impressions) that a future visitor has taken prior to visiting your site and becoming a successful sales conversion. ¬†Google […]

Categories
YouTube

3 Ways To Control Google Adwords Cost (Video)

Looking for some great tips on how to control your Google Adwords cost? Here’s a video showing you 3 tips to control Google Adwords cost. Inside Adwords released a 2 minute video showing you 3 tips on how to control, and reduce, your Google Adwords click budget. When it comes to Google Adwords, the name […]